Are You DIYing Your Bill Mailing?

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DIY is bad business for mailing.

bill mailing
DIY is not always the most cost-effective or efficient way to do something. Just ask the harried homeowner who spent most of a Saturday and a lot of money at the hardware store and still did not fix the leaky faucet.

It is often the same story for businesses that print, process and mail their bills. Doing it yourself when it comes to your bill mailing can be a bad business decision for several reasons. For one, you probably aren’t making the best use of company resources. The salesperson stuffing envelopes should be making sales. The new printer and software needed to produce the bills is a sizable capital investment. And someone on staff has to become the resident expert on U.S. Postal Service regulations.

If you insist on DIY billing, here’s a list of what you’ll need:

  1. Software to design your bills.
  2. Software to prepare your bills.
  3. A printer to print your bills.
  4. Equipment to fold and stuff your bills (or several employees who’ll spend hours stuffing envelopes).
  5. Someone to deliver bills to the post office.
  6. Software for USPS discounts. This software is updated every 90 days, so you’ll need to stay on top of that too.

Compare that to what it takes to have someone handle your billing for you. Here is what you will need to do:

  1. Upload and export your files to your transactional mailing company.

That makes DIY look like a bad idea when it comes your company’s bill mailings.

by:

John Young

Director of Business Development


August 17, 2015

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