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Not offering online credit card payments? It’s time to reconsider.

pay online
Many companies welcome customers who come into the office and pay their bills with credit cards. Yet, some of those companies don’t give those same customers the option to save time and gas and pay bills online with those same credit cards. Seems a little odd, especially when you consider that:

  • 45 percent of Americans pay bills online with credit or debit cards.
  • The average American cardholder has four bank credit cards.
  • The share of people who use credit cards mainly for transactions increased to 29 percent in the fourth quarter of 2013, the highest mark on record.

It’s safer than you think

Perhaps some companies don’t allow online credit card payments because they are afraid payment information will be hacked. They don’t realize that the web portal for online payments is no different than the credit card system they use for their in-office payments. The only difference is that it lives and breathes on the Internet. When it comes to the process and the way payments are made and delivered to the business’ account, there’s no difference in the in-office credit card machine and the online system.

Take a look around

What often sells a company on accepting online credit card payments is a demonstration of how such a system would work. A demo gives companies a chance to see the steps customers will follow and to ask lots of questions about elements of online payment that confuse or concern them. Chances are, after they see a demo, they’ll be onboard with online credit card payments.

by:

John Young

Director of Business Development


November 30, 2015

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