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RECENT BLOG POSTS
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Multi-channel vs Omnichannel: What’s the difference?
Customers don’t experience your brand in channels. They experience it as one long conversation. Picture this: someone sees your brand on Instagram at lunch. They…
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Warning for time-sensitive mailings
USPS Postmark Rule Change: What Bluegrass Integrated Communications Clients Need to Know Effective December 24, 2025, the United States Postal Service (USPS) implemented an important…
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Why Direct Mail is a Great Prospecting Tool for New Customers
Direct Mail Is Your Secret Weapon for Finding the Right Customers If you’re serious about reaching new customers, it might be time to take your…
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Planning Mail Delivery Around 2025 Postal Holidays
As 2025 unfolds, keeping an eye on the USPS postal holidays is a good idea to ensure your mail and packages land in the right…
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The Psychology of Direct Mail: Why it works
Let’s face it: our phones are bursting at the seams. Every morning, we swipe through an avalanche of promotional emails, updates, sales and spam, most…
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Half a Century of Flawless Delivery: Celebrating 50 Years at Bluegrass Integrated Communications
In 1974, Bluegrass Integrated Communications started with a simple vision: to provide smart solutions and build trust through reliable service. Over the last 50 years,…
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Building a Successful Mailpiece
Creating a mailpiece that gets noticed and delivers results comes down to a few key ingredients. Here’s how to make sure your message hits the…
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The Power of Direct Mail in the Digital Age
In today’s world of endless emails and digital ads, direct mail might seem old-fashioned. But here’s the thing—it’s anything but outdated. Direct mail is a…
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Direct Mail Cost
Understanding Direct Mail Cost Calculators Introduction Direct mail marketing continues to be an asset, for businesses looking to connect with their desired audience. Nonetheless a…
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7 attractive Postcard Design Ideas
7 Attractive Postcard Design Ideas to Captivate Your Audience In todays tech world postcards might appear outdated. They remain a valuable way for businesses and…
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