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MAILING SERVICES

Intelligent Mail Barcode

What IMB Means for Your Business

  • Intelligent Mail Barcodes (IMB) provide real-time tracking of individual pieces of mail to and from a mailing address, resulting in an improved bottom line.
  • Eliminates the guessing and waiting associated with direct mail marketing, reducing customers' service costs, and increasing the ability to plan ahead for campaigns.
  • Implementation leads to an increase in ROI and customer satisfaction due to its reliable individual tracking capabilities.
  • Reduce the number of premature or unnecessary reminders, cancellations, or other communications your business is sending out.
  • Allow your customer service team to give clear and accurate information regarding the status of a customer’s mail, improving customer satisfaction, and reducing support costs considerably.
  • Gain accurate insights into when individual mailings have been delivered, allowing your marketing team to plan follow-up mailings or phone calls with precision.
  • Consistently receive clear data on the status of each piece of mail, improving your ability to track conversions, responses, and other metrics for your campaign.

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