Extra space on your bills is a valuable asset that represents a great opportunity to grow your busin [...]

on Jul. 31 2012  

A lot of people still prefer to receive their bills and statements on paper. While it’s true that [...]

on Jul. 24 2012  

Direct Mail Envelope Design

on Jul. 12 2012  

A customer sees your message when they open their mailbox. They see it when they set it down. Other [...]

on Jul. 11 2012  

Why not place a small ad on your bills and statements?

on Jul. 10 2012  

It’s easier than ever to stand out. Be the colorful postcard sitting in their mailbox beckoning to [...]

on Jul. 9 2012  

When was the last time you received a thank you card after a transaction? It’s rare. A hand-writte [...]

on Jul. 6 2012  

Postcards are a tool for reaching customers in an efficient, cost-effective way.

on Jul. 5 2012  

Send potential customers a postcard to introduce them to your website or blog.

on Jun. 21 2012  

Postcards let you target areas of the marketplace where you haven’t gone before or solicit repeat [...]

on Jun. 7 2012  

Variable Digital Printing- marketers are realizing the great benefits of this emerging technology.

on May. 31 2012  

Variable Digital Printing- It’s time you investigated this highly personalized form of marketing a [...]

on May. 29 2012  

Variable Data Printing Video

on May. 25 2012  

Tailor your print messages and graphics to suit the recipient and get a higher response rate.

on May. 24 2012  

Overcoming a bad case of : “Hey Generic Voter”

on May. 17 2012  

Make the message relevant and use what you know about your customers.

on May. 10 2012  

Consider postcards as a quick way to target a message to a specific customer.

on May. 3 2012  

So, how do you move from generic and boring to personal, targeted, relevant and exciting?

on May. 3 2012  

TARGET YOUR AUDIENCE FOR HIGHER R.O.I.

on Apr. 30 2012  

Do you encourage frequent business by compiling customer lists for staying in touch?

on Apr. 30 2012  

Only collect the information you absolutely need. Requiring too much information can keep them from [...]

on Apr. 22 2012  

Churches have been using direct mail to invite neighbors to Sunday services for years.

on Apr. 22 2012  

Multi-Channel Marketing is where it’s at and where it’s going.

on Apr. 22 2012  

Use this guide to help you while planning your next direct mail marketing project.

on Apr. 2 2012  

The 2012 Mobile Commerce and Personalization Promotion provides mailers with an upfront postage disc [...]

on Apr. 2 2012