Multi-channel vs Omnichannel: What’s the difference?

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Customers don’t experience your brand in channels. They experience it as one long conversation. Picture this: someone sees your brand on Instagram at lunch. They click around for a minute, get distracted, forget about you, and then eight hours later Google you while half-asleep on the couch. The next morning they’re served a YouTube preroll,…

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SEO Basics for ECommerce

Nov 27, 2019

Your online storefront (aka: your website) can benefits from implementing these ecommerce seo basics. Check out our top 5.

Quality Assurance: 4 Questions to Ask Your Billing Service Provider

Nov 13, 2019

Quality assurance/quality control programs have grown in acceptance and necessity. What is thwy and how can I make sure my providers have this in place?

Grow Your Donor Base Through An Acquisition Mailing With These 3 Tips

Oct 30, 2019

Planning your next donor acquisition mailing? Invest the time and money to build strong relationships with your best potential supporters.

2020 Shipping Costs: 3 Considerations for eCommerce

Oct 23, 2019

Shipping costs are on the rise. Leading many to wonder how to lower shipping costs, we have a few suggestions for e-commerce.

Invoice Design Checklist and Tips for Quicker Payments

Oct 8, 2019

Evaluate your invoice design and find ways to improve it. Even simple tweaks can motivate more timely billing payments. Here’s our invoice review checklist.

Social Media for eCommerce: How and Where to Start Your Strategy

Oct 2, 2019

ECommerce traffic relies heavily on the web, one reason social media for ecommerce is essential. Here are a few suggestions for getting your strategy going.

Donor Stewardship: 5 Ways to Build Donor Relationships

Sep 25, 2019

Donor relationship building and donor stewardship is all too often left on the back burner for nonprofits. Focus efforts to gain and retain your donors.

Mailing List Improvements You Can Start Today

Sep 10, 2019

Creative campaigns go nowhere without direct mail list hygiene. Mailing list cleaning improve list accuracy and relevancy.

The Case for Confidentiality (Plus, How We Keep Data Safe)

Sep 4, 2019

Dealing with sensitive data can be scary these days. Ensure your data stays confidential by working with our transactional and data teams.