Multi-channel vs Omnichannel: What’s the difference?

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Customers don’t experience your brand in channels. They experience it as one long conversation. Picture this: someone sees your brand on Instagram at lunch. They click around for a minute, get distracted, forget about you, and then eight hours later Google you while half-asleep on the couch. The next morning they’re served a YouTube preroll,…

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8 Invoice Adjustments to Speed Up Bill Payments

Mar 12, 2019

If your customers aren’t paying their bills on time, take a look at the design and wording of your invoice. Be critical. Ask a few customers for their opinions. Talk to your staff and CSR’s about what they see and hear from customers. Armed with this information, you can likely make a few simple changes […]

A Marketing Exercise: Examples of Integrated Marketing Communications

Mar 5, 2019

We’ve already defined Integrated Marketing Communications. Now it’s time to get into a few examples of Integrated Marketing Communications.

Facebook Fundraising Options for Nonprofits

Feb 26, 2019

As Facebook fundraising options are growing and developing, your nonprofit should learn and make the most of these opportunities.

5 Reasons to Find a Partner for Warehousing and Distribution

Feb 19, 2019

Warehousing and distribution, when done correctly, isn’t a simple task. Leave it to a warehousing partner so you can focus your time on other tasks.

Things To Know Before You Begin Creating An Invoice

Feb 5, 2019

Invoices are bill collectors. Creating an invoice isn’t just about data. When invoices are designed well, they don’t just collect, they communicate.

What is Integrated Marketing Communications?

Jan 30, 2019

Integrated Marketing Communications is a mouthful, but it isn’t nearly as confusing as it sounds. Combine digital, print and experience. We’ll explain and advise.

Nonprofit Marketing Ideas You’ll Love

Jan 23, 2019

February may be the month of love, but try to show your donors some love year round with these nonprofit marketing ideas.

Our Warehouse Grows Up

Jan 15, 2019

We recently faced one of the best challenges a business hope for — growth. So we grew up and built a mezzanine in our warehouse, adding 8000 square feet.

WEBjet 200D: Coming Soon to Bluegrass

Jan 4, 2019

It will arrive mid-January. Bluegrass is among the early adopters of this next-generation color inkjet printer. More flexibility and color for our print customers What does this new printer mean for our customers? We’ve talked to several companies like ours in other parts of the country who’ve been using WEBjet for a while. They say […]