Customers don’t experience your brand in channels. They experience it as one long conversation. Picture this: someone sees your brand on Instagram at lunch. They click around for a minute, get distracted, forget about you, and then eight hours later Google you while half-asleep on the couch. The next morning they’re served a YouTube preroll,…
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Make the Most of Your Invoice Design
Effective invoice design aids and informs customers. Use your space wisely when you design to provide information that promotes business.
Curated Content: An Explanation and A Guide
What does curated content mean? We’ve got the answer and a few guidelines to get you on your feet wet when it comes to curated content.
Nonprofit Storytelling Promotes Fundraising Efforts
Nonprofit fundraising relies heavily upon effective communication with potential donors. Effective nonprofit storytelling connects donors with your mission.
Find Golden Opportunities for Data Driven eCommerce
The retail holiday season is crazy, but the amount of data (and transactions) make it worthwhile. Learn how to implement data-driven eCommerce marketing.
Get In Shape For The Postal Rate Hike
Are you prepared for the postal rate hike? Our best tip for keeping your mail costs in check is this–shape up your mailing list.
New Year, New Billing Process: 5 Tips To Improve Your Business
Is it time to redesign your bills? Does your invoice look like it did when your company was founded in 1975? It’s time to update your billing process.
Content Curation and the Art of Social Media
A lot of businesses have added content curation to their marketing strategy. Here are some reasons you may want to consider doing the same.
One Stop Shop for Big Gulps and Bill Payments
Soon you will be able to make bill payments at your local convenience stores. This means no more inconvenient trips to the utility company.
Personalized Email Campaigns in Four Easy Steps
Does your product or service appeal to different people for different reasons? If so, email personalization is a great solution.
