Direct Mail Is Your Secret Weapon for Finding the Right Customers If you’re serious about reaching new customers, it might be time to take your marketing offline—and into their hands. Direct mail doesn’t just sit in an inbox or scroll by unnoticed. It gets opened, touched, remembered. And when done right? It gets results. It’s…
Continue ReadingBrowse Resources By...
Do You Know The Value Of Your Donors?
People are valuable, but do you know the true value of your donors? Get together a few simple numbers and let our calculator do the work for you.
Read More
A Bill You Can Understand
Bluegrass Integrated Communications works with its clients all the time to improve the looks, clarity and content of their bills.
Read More
How To Track Multichannel Fundraising Efforts
Multichannel fundraising efforts reach a wide variety of audiences, making them highly effective. Keeping track of them can be difficult though.
Read More
Inspection Is Key In Product Fulfillment
When it comes to product fulfillment, having a warehouse quality control checklist is key. We have incorporated a product inspection step to ensure quality.
Read More
Maxwell House And Its Brand Strategy
Take it from a company who’s tagline has survived the test of time; your brand needs to stay consistent across all platforms.
Read More
Baby Boomers Bring Benjamins
Baby Boomers should be the target of your fundraising efforts. They are more likely to give to nonprofits, and they have the discretionary income to do so.
Read More
Using a New Movers Mailing List Keeps You Up To Date
Use a new movers mailing list to keep your mailing list up to date with the NCOA and using CASS. A new movers list is an important step for mailings.
Read More
How To Create A Marketing Plan For Fundraising
Nonprofits need a fundraising campaign marketing plan for their efforts just as much as their for-profit counterparts need one for driving revenue.
Read More
Shady Rays Sees Uptick In Sales
Shady Rays, an online sunglasses retailer based in Louisville, Ky., came to us in 2016 to help manage and ship their inventory for their growing business.
Read More