Digital Marketing

What are UTM Parameters?

UTM parameters provide detailed information and insight into campaigns. Dig deeper into your website visitors’ journeys.

Continue Reading

Benefits of a Landing Page for Marketing Campaigns

Not all web pages are created equal. Landing pages are a key piece in targeted marketing campaigns.

Continue Reading

What is Digital Retargeting?

,

Digital retargeting allow you to reach out to the ones who got away. After all, only 3% of web visitors convert at first. Reconnect with the 97%.

Continue Reading

How You Can Use QR Codes for Marketing

I’ve written previously about the usefulness of QR Codes. However, they are such a versatile tool that it requires a completely separate article to highlight the tremendous utility they provide you. What I’ve listed here is just the tip of the iceberg; there are many other ways (some possibly undiscovered) to introduce QR codes into […]

Continue Reading

The 5 Biggest Social Media Benefits for Business

We all know that social media isn’t just a place to post your pet photos, although it’s still a great space for that. Today, it’s an important part of almost every aspect of our everyday lives. We connect with friends and family, share life updates, and even connect with companies. Social media for small business […]

Continue Reading

How to Build the Perfect Home Page

Make your home page work for you. Build the best home page for your website by taking these steps and following our tips.

Continue Reading

7 Must-Have Things Your Website Needs

Websites are a major piece of the digital marketing puzzle. Make sure you have everything you need in place, here’s our checklist.

Continue Reading

Website Content Checklist: 9 Essential Points

Use this website content checklist to make sure that you don’t miss out on anything when developing a new site.

Continue Reading

Benefits to Local Business Listings

As a business, your online presence is crucial to your growth. Consumers are looking online for products and services so your business listing must be up to date.

Continue Reading

Comparing Facebook Boosted Posts and Ads

Facebook Ads, boosted and organic posts all have their places in marketing. The key is knowing when and where to use them. Here’s the breakdown.

Continue Reading