As 2025 unfolds, keeping an eye on the USPS postal holidays is a good idea to ensure your mail and packages land in the right hands at the right time. Here’s a quick guide to the days when mail services take a break: Postal Holiday Date New Year’s Day Wednesday, January 1 National Day of…
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Put Your E-Blasts In The Past
E-blasts are out. Personalized email marketing is in.
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Use Donor Mailing Lists That You Know Work
An oldie but a goodie might just be the best strategy when it comes to your donor mailing lists. Reusing a list that had a successful return is a smart plan.
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2 Ways eCommerce Companies Can Cut Returns
Wondering how to reduce returns in ecommerce? Practice ecommerce returns best practice to reduce the number of returns you handle in the future.
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Direct Mail: The Meat-And-Potatoes Of Your Marketing Menu
Direct mail should be a staple of your marketing mix. Why? Its track record speaks for itself, even in a digital world we see the case for direct mail.
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Why Mobile Optimization And Videos Are Important For Your Website
Mobile optimization for websites is a must these days. But one overlooked website component that is also crucial for engagement is video.
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6 Ways To Encourage Online Bill Payment
Do the majority of your customers use your online bill payment option? Do you even have an online bill payment option? The numbers would say you need one, and we agree.
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4 Ways Small Companies Can Compete With Amazon
Think your small business can’t compete with amazon? Think again. Spending a little time and effort on small ecommerce marketing and it can pay off.
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5 Direct Marketing Hooks That Land Customers
Direct marketing has stood the test of time, but you can still shake things up from time to time with a unique direct marketing hook in your mail campaign.
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Why Your Business Should Care About SEO
Ever wonder, “Why should I care about SEO?” It’s worth the research. We’re diving into what this is and why you should care about it on our blog.
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