WeAreBluegrass
An oldie but a goodie might just be the best strategy when it comes to your donor mailing lists. Reusing a list that had a successful return is a smart plan.
Continue ReadingWondering how to reduce returns in ecommerce? Practice ecommerce returns best practice to reduce the number of returns you handle in the future.
Continue ReadingDirect mail should be a staple of your marketing mix. Why? Its track record speaks for itself, even in a digital world we see the case for direct mail.
Continue ReadingMobile optimization for websites is a must these days. But one overlooked website component that is also crucial for engagement is video.
Continue ReadingDo the majority of your customers use your online bill payment option? Do you even have an online bill payment option? The numbers would say you need one, and we agree.
Continue ReadingThink your small business can’t compete with amazon? Think again. Spending a little time and effort on small ecommerce marketing and it can pay off.
Continue ReadingDirect marketing has stood the test of time, but you can still shake things up from time to time with a unique direct marketing hook in your mail campaign.
Continue ReadingEver wonder, “Why should I care about SEO?” It’s worth the research. We’re diving into what this is and why you should care about it on our blog.
Continue ReadingYour fundraising marketing plan calendar should drive all communication efforts for your organization. End of year is the perfect time to build this plan.
Continue ReadingWhen you decide to outsource your shipping needs, you need a reliable fulfillment partner. Here is how to choose a fulfillment partner for your business.
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