Multi-channel vs Omnichannel: What’s the difference?

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Customers don’t experience your brand in channels. They experience it as one long conversation. Picture this: someone sees your brand on Instagram at lunch. They click around for a minute, get distracted, forget about you, and then eight hours later Google you while half-asleep on the couch. The next morning they’re served a YouTube preroll,…

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Targeted Mailing List for B2C: Breaking Down the Basics

Feb 3, 2020

Using a targeted mailing list plays a big part in the success of your direct mail campaign. Here’s why you should use a B2C mailing list.

Bluegrass Goes Green: Sustainability Efforts Underway

Jan 30, 2020

Last year we made changes to become a more eco-friendly business. But it doesn’t stop there. Read more to hear about our changes and plans for the future.

What is a 3PL Fulfillment Company?

Jan 27, 2020

A 3pl fulfillment company provides services for other businesses. They bring benefits and ease of mind for ecommerce. Here’s how.

Email Marketing 101: 3 Basic Rules

Jan 21, 2020

When it comes to email marketing, there are a few rules to follow. Dive into email marketing 101 and make sure you know the email marketing guidelines.

Things to Consider When Choosing A Paper Type

Jan 13, 2020

Whatever your print project is, it starts with choosing your paper type. Keep these points in consideration as you select your paper type for printing.

B2B Marketing: All About Using A Business Mailing List

Jan 8, 2020

Working in the B2B market? Turn to a business mailing list. Learn more about how to get started with a B2B marketing list in our blog.

45 Years of Bluegrass in Business

Dec 31, 2019

If you had walked into our secretarial services company in 1974, the clatter of a typewriter would have greeted you. My mom was typing away. She was quite the writer and editor and a speedy typist, a good fit for Bluegrass Business Services Incorporated, as our new company was called. Mom had worked in graduate […]

6 Tips on How to Write an About Us Page for Your Business

Dec 16, 2019

About Us pages are one of the most important of your web pages. Paint a picture of your organization for the public. Here’s how to write an about us page.

3 Goals for Nonprofits in the New Year

Dec 6, 2019

Try framing your nonprofit goal as a nonprofit new year resolution. Look back on your history and resolve to make 3 changes.