USPS Postmark Rule Change: What Bluegrass Integrated Communications Clients Need to Know Effective December 24, 2025, the United States Postal Service (USPS) implemented an important operational clarification that may impact businesses and organizations sending time-sensitive mail. While this change will have little effect on everyday correspondence, it is especially important for mailings tied to firm…
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Start 2016 With 4 Direct Mail Goals
It’s important to set goals for your marketing efforts, so start the year off right; make a resolution for your direct mail.
Would You Like To Clone Your Customers?
It may seem the only way to get new business is to clone your existing customers. Well, we can help you do just that. Kind of.
The Envelopes Please
Odds are, you have boxes of nonprofit business reply envelopes in stock. See how this common office supply can bring in big bucks as a fundraising envelope.
What A Healthier Economy Means For Shipping Costs
With a healthier economy, you may think that shipping costs will drop. I hate to be the bearer of bad news, but that’s not true.
The Secret To More B2B Customers
We’ve got a secret about B2B customers. We’ll give you a hint…you already know who you should do business with. Need more?
5 Ways To Be A Better Fundraiser To Your Donors
Check out these non profit fundraising strategies and become a better fundraiser for your donors. Visit for donor communications strategies.
Why I’ve Become A Fan Of Facebook Ads
A few years ago, you couldn’t pay me to use Facebook Ads as part of any marketing mix. Today, it’s one of my go-to strategies for many customers.
Give Donors A Choice
Your donors want to choose how they give to your organization. A nonprofit donation program allows them to donate how and what they choose – time or money.
The Business Rules
Every business has its rules, and I’m not talking about the ones that dictate vacation days and dress codes. Business rules are roadmaps the guide your business in its day-to-day operation. If you are running your business without them, you are probably well on your way to driving your customers, employees and suppliers crazy with […]
