Direct Mail Is Your Secret Weapon for Finding the Right Customers If you’re serious about reaching new customers, it might be time to take your marketing offline—and into their hands. Direct mail doesn’t just sit in an inbox or scroll by unnoticed. It gets opened, touched, remembered. And when done right? It gets results. It’s…
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How to Design Direct Mail That Stands Out – Holiday Edition
Direct mail response rates are high year-round, but it increases during the holidays. We have tips for creating the most memorable holiday mail pieces.
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7 Winning Strategies For Direct Mail
Direct mail marketing is one of the most popular forms of marketing due to the high response rates. When planning a campaign follow these tips for success.
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eCommerce Best Practices: Beyond the Products
Customers expect a great experience when shopping online so your eCommerce business needs to give them more than great products to be successful.
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Does Your Mobile Website Frustrate Users?
Is your website easy to navigate on a smartphone? With more than half of all web traffic coming from mobile devices, this is a necessity for any business.
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Is It Time To Redesign Your Bills? Probably.
An invoice or bill that is poorly designed will cause customer confusion and will likely result in missed payments. We have tips for an effective redesign.
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Greenwashing: An Unethical Marketing Tactic
Greenwashing is a deceptive marketing practice that companies use to make consumers think they are purchasing environmentally friendly products.
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Types of Direct Mail Pieces for Your Marketing Campaign
Before your next direct mail campaign consider which type of direct mail piece will work best for your goals. Postcards, letters, self-mailers, and more.
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6 Tips to Prep for Black Friday/Cyber Monday
With Black Friday and Cyber Monday coming up, it’s time to start preparing for the holiday rush. From inventory to packaging we have you covered.
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Putting Direct Mail To The Test
When you launch your next direct mail marketing campaign, don’t forget to test your mail pieces to find out which one will generate the best response rate.
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