Customers don’t experience your brand in channels. They experience it as one long conversation. Picture this: someone sees your brand on Instagram at lunch. They click around for a minute, get distracted, forget about you, and then eight hours later Google you while half-asleep on the couch. The next morning they’re served a YouTube preroll,…
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Put Your Money Where Your Mailing List Is
Invest in building a custom mailing list. When it comes to your mailing list, quality over quantity is key. Follow our guide for creating a winning list.
Invest Time In Inventory Management
With an inventory management system you won’t have to worry about the accuracy of your inventory counts ever again. Improve your fulfillment process today.
How to Design Direct Mail That Stands Out – Holiday Edition
Direct mail response rates are high year-round, but it increases during the holidays. We have tips for creating the most memorable holiday mail pieces.
7 Winning Strategies For Direct Mail
Direct mail marketing is one of the most popular forms of marketing due to the high response rates. When planning a campaign follow these tips for success.
eCommerce Best Practices: Beyond the Products
Customers expect a great experience when shopping online so your eCommerce business needs to give them more than great products to be successful.
Does Your Mobile Website Frustrate Users?
Is your website easy to navigate on a smartphone? With more than half of all web traffic coming from mobile devices, this is a necessity for any business.
Is It Time To Redesign Your Bills? Probably.
An invoice or bill that is poorly designed will cause customer confusion and will likely result in missed payments. We have tips for an effective redesign.
Greenwashing: An Unethical Marketing Tactic
Greenwashing is a deceptive marketing practice that companies use to make consumers think they are purchasing environmentally friendly products.
Types of Direct Mail Pieces for Your Marketing Campaign
Before your next direct mail campaign consider which type of direct mail piece will work best for your goals. Postcards, letters, self-mailers, and more.
