Direct Marketing

Mailing List Improvements You Can Start Today

Creative campaigns go nowhere without direct mail list hygiene. Mailing list cleaning improve list accuracy and relevancy.

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Make the Most of Your Political Mailing

Share your platform with a political mailing this season. Make the most of your political mail, use political mailing lists to ensure you reach supporters.

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Bulk Mail Brings Big Discounts for Businesses

Bulk mail goes out at reduced rates if you follow bulk mailing rules. See how your bulk business mail lines up to the standards.

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WEBjet 200D: Coming Soon to Bluegrass

It will arrive mid-January. Bluegrass is among the early adopters of this next-generation color inkjet printer. More flexibility and color for our print customers What does this new printer mean for our customers? We’ve talked to several companies like ours in other parts of the country who’ve been using WEBjet for a while. They say […]

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Get In Shape For The Postal Rate Hike

Are you prepared for the postal rate hike? Our best tip for keeping your mail costs in check is this–shape up your mailing list.

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All About Informed Delivery

Have you considered signing up for Informed Delivery USPS? What about using it for your mail campaigns? Implement an informed delivery campaign today.

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All About The Intelligent Mail Barcode

What is the Intelligent Mail Barcode? Those 65 black bars at the bottom of mail pieces you receive that provides tracking for marketers.

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4 Ways To Push Your Envelopes

Direct mail envelopes are the first thing a mail recipient sees of your piece. Stand out in the mailbox, but make sure your envelopes follow best practices.

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Direct Mail: The Meat-And-Potatoes Of Your Marketing Menu

Direct mail should be a staple of your marketing mix. Why? Its track record speaks for itself, even in a digital world we see the case for direct mail.

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5 Direct Marketing Hooks That Land Customers

Direct marketing has stood the test of time, but you can still shake things up from time to time with a unique direct marketing hook in your mail campaign.

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