Direct Marketing
Direct marketing has stood the test of time, but you can still shake things up from time to time with a unique direct marketing hook in your mail campaign.
Marketing to your customers is a no-brainer. Spend your marketing dollars wisely by reaching out using direct mail remarketing.
Use a new movers mailing list to keep your mailing list up to date with the NCOA and using CASS. A new movers list is an important step for mailings.
Something as simple as a detached address label (DAL) postcard could make the world of difference for your frequent mailings. Learn about a direct mail DAL.
It’s okay to ask for help. Especially when your company has grown to a point where you need to call in an outside business partner.
Sometimes you’ve just gotta call in a direct mail professional. That is what Smiley Pete Publishing did to handle the mailing of their magazines.
As tempting as it may be to bash your competition to your customers, direct mail is not the place to do it. Focus on the strengths of your company instead.
Many ask, “Is direct mail dead?” It’s a little old school, but it is definitely keeping up with with young pups in terms of ROI and cost per lead.
Direct mail is a tried and true way to create awareness and build sales. Check out our latest blog post for four ways to help your business.
Use these direct mail tips for your next direct mail campaign to ensure that your piece fits regulations and is affordable. Visit for direct mailer ideas.
