Direct Mail Is Your Secret Weapon for Finding the Right Customers If you’re serious about reaching new customers, it might be time to take your marketing offline—and into their hands. Direct mail doesn’t just sit in an inbox or scroll by unnoticed. It gets opened, touched, remembered. And when done right? It gets results. It’s…
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Start Planning Your Holiday Mailing Today
The end of the year is a busy time for a lot of businesses, especially retail stores, restaurants and service-based companies. The key is to capitalize on this uptick in traffic and focus on customer retention. Start with an incentive While you may know that you will have more people come through your doors, they […]
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We Handle Your Billing, But Not Your Payments
Companies using our billing services have questions, and one of the first and foremost is this: “Will you now handle the credit card payments we receive?”
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6 Ways To Reach Your Constituents
Reach your constituents by using multichannel marketing for your political campaign. Direct mail is strong, but it’s not all you should be doing.
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How To Run A Rebate Program Using Shopping Cart Integration
Ever wonder how to run a rebate program? Use a rebate processing center. We use Shopping Cart Integration to streamline the process.
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11 Ways To Make The Most Of Your Mailing Dollars
Postage costs seem to always be on the rise. Here are a few ways to make the most of your mailing dollars for your next direct marketing project.
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Fundraising Tip #3: Direct Mail – Everybody Loves A Dinosaur
If the acquisition of new givers is the number one goal of a sustained, comprehensive fund raising strategy, direct mail is the best way to do it. It sounds old fashioned to talk about direct mail in a world dominated by cyber technology. But experts agree that “the majority of gifts are still received through […]
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Fundraising Tip #2: Make Sure Your Appeal Is Appealing
Failing to “make the ask” is a common pitfall that affects far too many nonprofits. It’s hard to believe that it happens so often. Cards and letters that get so wrapped up in pulling your heartstrings that they fail to convince people to pull out their wallets. Finding the right balance between head and heart […]
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Fundraising Tip #1: Donor Acquisition
Acquisition of new donors must be your number one priority. All sustained fund raising success starts with developing and maintaining a strategy for constantly acquiring new donors. In fact, three-fourths of new donors will come from direct mail. Fund raising professionals will tell you that future contributions are most likely to come from people who […]
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Fundraising Tips for Non-Profits: Intro
When they go out of business, nonprofit organizations generally do it for one of two reasons. They either complete the mission for which they were originally formed or they fail to compete successfully for financial support. Complete or compete? Which is the endgame for you? Unless you can see the completion of your mission in […]
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